Thursday, January 8, 2009

How to get good referrals

Picture: incredibly good looking man from Wisconsin

10 Tips to Getting Referrals

Getting referrals is not as hard as you think. It is actually very easy and can increase your business by 80%.

1. Make Your Customers Happy: Unhappy customers will not refer you. Deliver a superb product or service on time. Don't make promises you can't keep, in fact promise very little so that you can over-deliver. Incorporate a Quality Assurance Program into your business to track and improve customer satisfaction.

2. Keep Your Customers Informed: If your customers are updated periodically about your company, products and specials, they will be more likely to buy from you again when they are ready and refer you to others.

3. Make It Profitable For Them To Refer You: Why should they refer you? Because they can get a new car! No really, maybe not a new car, but perhaps a commission or a coffee mug. Make it worth their while to refer you.

4. Be Giving: If you are not right for a customer but you know another company that is, send that customer their way and let them know you did. This will be remembered by the customer who will tell others how unselfish and wonderful you are. And the other company may do the same for you.

5. Turn Your Customers into Business Partners: If you are able to add an affiliate program to your company, convert your customers into affiliates.

6. Get Your Customers Involved In Your Company: Invite your top customers to join a Customer Advisory Board at your company. This will give you insight into the minds of your customers and your participating customers will rave about you because they will feel like they are part of your company.

7. Get Your Employees Involved: Offer bonuses and contests for employees that bring you more business through referrals.

8. Ask Your Vendors and Suppliers for Referrals: They will know others in your industry who may be of need of your services.

9. Socialize in Real Life As Well As Virtually: Take your customers to lunch, go to networking events, and throw a Christmas party. But don't forget to ask for referrals while you are having fun.

10. Ask For The Referral: Before you make the sale, during the sale and after the sale you should be asking for a referral. While making the contract ask if they know anyone else who can use your services. After the deliver of the service or product ask for a testimonial. You won't get it if you don't ask.

See, getting referrals is easy. You just have to do what you should already be doing plus ask. But remember; be prepared to handle all the new business or you may end up with unhappy new customers.

Learn to grow and profit your work from home business while still having time for your family. Every aspect of marketing are covered in our website including blog marketing, cause-related marketing, internet marketing, SEO, direct mail marketing and more.

The information is developed to help you implement marketing strategies for your business and delegate it to leverage your energy to grow your business. It is created with the WAHM or work from home dad in mind.

Visit today to learn more for your work from home business.

1 comment: