Thursday, February 12, 2009

15 Nifty SEO Google Alert Tips






You may know that you can get the latest news headline links using Google alerts.
Simply go to http://www.news.google.com and put in a search for something you want to know more about.

For instance, I may want to get updates on news about "search engine marketing". After you get the results on that page, drag down to the bottom. In the middle you will see
New! Get the latest news on search engine marketing with Google Alerts. Click the link to got to the Alerts page.

On the Alerts page you can tell Google how often you want to receive the alerts (I always choose "once a day" and to which email account you want to receive the alerts (some people have many email accounts to choose from). Then hit the "Create Alert" button and you will start receiving the alerts for the term you searched. Easy enough unless you are lazy like me. See, I never thought to investigate the "Type" of search result I was looking for so I was getting just news. I could also have been getting blog, web, video and groups alerts, You also have the option to receive "Comprehensive" alerts. Now I select that option. You can subscribe to alerts in multiple languages.

You can receive up to 1,000 alerts. Woot!

Here are some ideas about how you can use Google Alerts.

1. monitor your competitors - new products, ideas, financial changes - competitive intelligence
2. monitor your customers and prospects - It would be nice to send them a card when they do something newsworthy
3. track your name and your business name - put quotes around the phrases like "Joe Jones" or "Pete's Pies" - what are people saying about you or your company in the blogs?
4. in the "Advanced Search" page you can narrow you search by geographical location, date and other parameters.
5.
Track news about new software releases or version upgrades
6. local news - track the subject and the newspaper

7. Want to know when someone links to your website or blog? Search
link:myblogname.com
8. authors - get ideas for a new article

9. niches - more ideas and what is happening in your niche
10. job seekers - think of the many ways to use this to learn more about the job market

11. when is a new page from you blog included in Google? type in a unique line from your article

12. cache- what a page looked like earlier
cache:compleatmother.com
13. site: get results from just one website

14. related: what does Google think is related to the site - related:www.wahmsearchengine.com
15. inurl: search for the page URLs - inurl:seo
Leave your good Google alert tips in the comments.

Greg Cryns

56 comments:

  1. In doing this kind of business.Quantity is better but Quality is best:) Thanks for the tips.Good Day:)

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  2. So true, so true. Like getting links. ONE quality inbound link is worth a whole lotta subpar links.

    thanks for commenting.

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  3. Wow, great information. I could say my knowledge in seo is already broad but I find it nice to see people giving out tips and new information.

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  4. I have used Google Alerts for a couple simple tasks before, but until I read your suggestions... I was just scratching the surface. Thank you for opening my eyes. I will be setting up a lot of new feeds to track my site as well as information specific to my industry.

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  5. Thanks for the kind words, Rob. I went to your site. Nice!

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  6. I really liked the alert tips. Would definitely follow in future

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  7. what a great idea.I really liked the alert tips.I have used Google Alerts for a couple simple tasks before, but until I read your suggestions.. discounted cosmetics.

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  8. From some days before i came across this topic.Then i tried to create a account in Google alerts.Also i followed the daily updated news of my favor topic.Now i feel i got a tremendous benefit through this.Thanks for sharing this nice info.

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  9. I like Google Alerts more and more each day because it makes my life a lot easier. You company is truly upstanding and is behind its product 100% Google Alerts saved my business.

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  12. Just stumbled across your blog, Greg, but have found these Alert tips very timely as I'm just revising my approaches to monitoring. The 'link:' tip in particular is simple but powerful.

    Many thanks!

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  13. Nice blog it is maintained good and also have good post about Search Engine Optimization and Internet Marketing.

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  21. The Google Alerts is a content monitoring service, offered by the search engine company Google, that automatically notifies users when new content from news, web, blogs, video and/or discussion groups matches a set of search terms selected by the user and stored by the Google Alerts service

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